Blogs

A close-up, photorealistic image of a young woman at a baseball stadium, viewed from a slightly high angle. She looks down at her smartphone with a furrowed brow, a look of concentration mixed with frustration. Her phone screen is visible, showing a cluttered grid of generic app icons. The stadium background, filled with spectators and generic sponsor banners, is softly out of focus. The bright daytime lighting highlights her focused expression, capturing a moment of digital friction amidst the excitement of a live sporting event.

Jun 24, 2026

The Athletic Department App Audit: Is Your Tech Portfolio a Liability?

A fan attending the College World Series in Omaha might need three different apps just to get through the gate, order a hot dog, and check a player's stats. ...

Fan Engagement

A smiling woman with headphones looks back over her shoulder in a high-tech control room. She sits at a desk with multiple monitors displaying venue models and

Jun 22, 2026

Title IX in the Digital Age: A Scorecard for Venue Tech Equity

As the NCAA Women’s College World Series concludes in Oklahoma City, sellout crowds demonstrate the powerful, growing commercial energy of women’s sports. Yet ...

Fan Engagement

A tight, close-up photograph shows a person's hand pressing their index finger onto a biometric scanner at a stadium gate. The scanner, built into a sleek black turnstile, glows with a soft purple light around the fingerprint pad. The background is a warm, blurry image of a sunlit stadium concourse, suggesting a fast and seamless entry experience. The focus is entirely on the interaction between the fan and the futuristic ticketing technology, highlighting efficiency and ease of access.

Jun 18, 2026

Losing Money at the Gate: The Biometric Entry Gap

A fan’s experience begins the moment they approach the venue, but long entry lines are creating a costly first impression. For mid-major athletic departments, ...

Fan Engagement

A group of people gathers around an interactive

Jun 8, 2026

How to Evaluate Real-Time Graphics for Venues: A 2026 Framework

A key partner’s promotional calendar shifts three days before a crucial College World Series matchup, making your pre-rendered videoboard assets obsolete. This ...

Fan Engagement

A behind-the-shoulder view inside a dark sports venue control room. A young man in his early twenties is seated at a large console, focused intently on a wall of monitors displaying a live night baseball game. An older man stands behind him, observing in a mentoring role. The cool blue and purple light from the screens illuminates their faces and the complex equipment. The main monitor shows a batter at the plate, while others display graphics and camera feeds. The atmosphere is one of focused professionalism during a live event

Jun 5, 2026

From Classroom to Control Room: Building a Student Production Team

Athletic departments face a growing gap between rising fan expectations and tightening operational budgets. The cost of experienced game day production staff ...

Fan Engagement

A man interacts with a large touch screen podium labeled

Jun 1, 2026

Your NACDA 2026 Survival Guide for Smarter Revenue

The Mandalay Bay Convention Center floor at NACDA 2026, June 7-10, will be a sea of vendors, each promising to solve a different operational challenge. Yet ...

Fan Engagement

A close-up, photorealistic image of a young woman smiling with anticipation as she looks at her smartphone. She is in a softly lit room, and her face is illuminated by the phone's screen. The screen shows a

May 21, 2026

The Fan Journey Begins Long Before the Gate

A fan buys a ticket to Saturday's college baseball game on Tuesday. For the next four days, the only communication they receive is a transactional email with a ...

Fan Engagement

A fan’s perspective from the front row of a packed college basketball arena during a high-energy

May 18, 2026

The New Living Room Standard for Arenas

The “Make Some Noise” prompt is one of the most enduring rituals in collegiate sports, yet it’s built on a fundamental disconnect. The graphic on the screen ...

Fan Engagement

A female broadcast technician stands inside an open production truck at dusk, her face lit by a wall of monitors showing multiple camera feeds. Outside the truck, a modern stadium is lit up against the evening sky. Thick black cables run along the ground in the foreground, indicating a large-scale media operation. The monitors display technical data with bright purple accents. The overall scene conveys the high-tech, behind-the-scenes complexity of a major live sports broadcast.

May 11, 2026

Beyond Domestic Games: Global Standards for Venue Tech

For many collegiate and mid-major venues, hosting a major international event is the ultimate ambition. Yet, the leap from a domestic broadcast to a global ...

Fan Engagement

The live sports blog.

Captioning as the Next Frontier of Sponsorship Inventory

The Athletic Department App Audit: Is Your Tech Portfolio a Liability?

Title IX in the Digital Age: A Scorecard for Venue Tech Equity

Losing Money at the Gate: The Biometric Entry Gap

How to Evaluate Real-Time Graphics for Venues: A 2026 Framework

From Classroom to Control Room: Building a Student Production Team

Your NACDA 2026 Survival Guide for Smarter Revenue

The Fan Journey Begins Long Before the Gate

The New Living Room Standard for Arenas

Beyond Domestic Games: Global Standards for Venue Tech

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